Ministry of Health and Family Welfare has recently released details of Anaemia Mukt Bharat (AMB) strategy.
About Anaemia Mukt Bharat (AMB)
- Objective: Reduce the prevalence of Anaemia in children, adolescents, and women.
- Launched: To achieve targets under the POSHAN Abhiyaan (2018).
6X6X6 Strategy
- 6 Target Beneficiaries:
- Children (6-59 months)
- Children (5-9 years)
- Adolescents (10-19 years)
- Women of reproductive age (15-49 years)
- Pregnant women
- Lactating women
- 6 Institutional Mechanisms:
- Inter-ministerial coordination
- Convergence with other ministries
- Strengthening supply chain and logistics
- Engaging National Centres of Excellence for capacity building
- Monitoring through the AMB dashboard
6 Interventions:
About Mission Poshan 2.0:
- Goal: Address malnutrition and improve health, wellness, and immunity through community engagement and outreach.
- Focus Areas:
- Maternal Nutrition
- Infant and Young Child Feeding Norms
- Treatment of Severe and Moderate Acute Malnutrition (SAM/MAM)
- Wellness through AYUSH practices
- Supplementary Nutrition: Provided to children (6 months to 6 years), pregnant women, lactating mothers, and adolescent girls in specific regions.
- Awareness Campaigns: Conducted during Poshan Maahs and Poshan Pakhwadas.
Rice Fortification Initiative
- Objective: Combat Anaemia by supplying fortified rice enriched with iron, folic acid, and vitamin B12.
- Implementation:
- Fortified rice is included in Targeted Public Distribution System (TPDS), Pradhan Mantri Poshan Shakti Nirman (PM-POSHAN) Scheme, Integrated Child Development Services (ICDS) Scheme, and other welfare schemes.
Ref: Source
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Frequently Asked Question:
What is the objective of Anemia Mukt Bharat (AMB) strategy?
The objective of AMB is to reduce the prevalence of anaemia in children, adolescents, and women in India.
When was Anemia Mukt Bharat (AMB) launched?
AMB was launched in 2018 to achieve targets under the POSHAN Abhiyaan.
Who are the target beneficiaries of the 6X6X6 strategy?
The 6 target beneficiaries of AMB’s 6X6X6 strategy include children, adolescents, women of reproductive age, pregnant women, and lactating women.
What are the 6 interventions of Anemia Mukt Bharat (AMB)?
The 6 interventions of AMB include prophylactic iron and folic acid supplementation, periodic deworming, intensified behavior change communication campaign, testing for anaemia, provision of fortified foods, and addressing non-nutritional causes.
What are the 6 institutional mechanisms of Anemia Mukt Bharat (AMB)?
The 6 institutional mechanisms of AMB include inter-ministerial coordination, convergence with other programs, monitoring and evaluation, community participation, skills development, and evidence-based decision making.